Getting back on the horse for the 3243243rd time. DB BP – 25 x 10 x 5DB Flies- 15 lb x 8 x 5Kneeling Slow Pushups – x 10 x 5 Post work meditate – 10 min Went and got DB from Chunk’s today when I dropped food off for Kowfu’s birthday. Stuff I learned […]
I’ve been implementing this for a while, but didn’t really know what to call it. Basically, you leverage internal linking and use a hug and spoke architecture to gain relevancy for a particular topic. Sidenote, we always target topics, not keywords. The pillar or hub page is the page that links out to all spokes/subtopics.
Negative Match Types Put limitations on your Positive KeywordsThey are needed to help your ads become good! There are Different Negative Keywords Match Types Negative Broad Keywords – Excludes most potential negative search terms -> Anytime keyword shows up, don’t show the ad. Remember # of words count -> it’s the meaning of the word.
Google Ads – Negative Keywords Read More »
Keyword Match Types – You set these match types up to tell Google how close/loosely related you want your ads to fire according to search terms and the keywords you set. Dictate the triggering of ads according to the keywords you set and how they relate to different search terms Beginning of Campaign – Have
Google Ads – Keyword Match Types Read More »
Google Ads Auctions Keywords – Google Ads Auctions are based off of keywords. Whenever you bid for something on Google Ads, you’re bidding on a keyword within the SERPs Search Terms – What search terms your ad is triggered on depends on how you set up your keyword match type Google Ads are Based off
Google Ads – Auction, Research, Planning and Organization Read More »
Pro Tip – Set up All Clicks so then you can see what you have to filter for to include the specific Button Click Set Up “All Clicks Trigger” – This is so you can test the clicks to see what you have to have as a filter for your target button click 2. Go
Google Tag Manager – Implementing Tags ex. Buttons Read More »
To Track External links clicks, fire up GTM again and set up a trigger to fire only when external links are clicked. When you attatch the trigger to the GA tag, it has to be anchored to an “event”. Remember, pageviews is given as the default for implementing GA across the site. Set up Trigger
Google Tag Manager – Implementing Tags ex. External Link Clicks Read More »
This is an example of implementing a tag/trigger on GTM. We are going to start with Google Analytics Typically I would install Analytics tag via Google Sitekick.This serves as an example of how I would implement Google Analytics without any plugins etc Click Add New Tag 2. Select Google Analytics as Tag -> Tracking Pageviews
Google Tag Manager – Implementing Tags ex. GA Read More »
What is Google Tag Manager? It’s a piece of code that sits on your website that “listens” for actions and reports them. You set up: Triggers – What the tag “listens for” Actions (Tag Firing) – Action that gets fired when trigger is met Variables – Captures information regarding the trigger and reports it back
Google Tag Manager – First Look Read More »
Made that schedule yesterday, and followed it for the most part today! Good job! Schedules work! Now gotta cut out that useless time I find here and there. Also, good discipline with the stopping of AoT, even on that cliffhanger!